Fully booked and still not paying yourself properly?
A 7-step pricing reset for hairdressers, beauty therapists and salon owners. Work out what your services really cost, set prices with confidence, and raise them without losing your people.
Get the e-book - $19 →
The appointment book is full. The bank account doesn't show it.
- 01Your column or treatment room is full, but your bank account doesn't show it.
- 02You haven't changed your prices in a while because you're worried clients will leave.
- 03You set your prices by checking what the salon down the road charges.
- 04You pay everyone else first and yourself last.
Costs have gone up for everyone - rent, power, colour, skin products, disposables, wages. If your prices haven't moved, the gap comes out of your pocket.
Seven steps. One afternoon. A calculator.
Practical, numbers-based work you can do at the kitchen table with your last three months of bills. Every step ends with one small thing to do straight away.
- What your salon costs to open each hour
- How to pay yourself first, not last
- The cost floor for your top five services, from foils to facials
- Adding a margin that lets you save and grow
- Pricing the result, not just the time
- Raising prices without losing your people, with messages for text, email, social and the front desk
- A simple quarterly pricing check
- Also inside: finding your real client hours, costing your product, a hidden costs checklist, what discounts really cost, building your menu, answers for tricky client conversations, a no-show policy, a 30-day plan, a one-page cheat sheet and 6 fill-in worksheets. Every example shows a hair service and a beauty service side by side.



Made for the people doing the work.
Hairdressers
Colour, cuts, blow-dries and treatments. Whether you work from a salon, a rented chair or home, and set your own prices.
Beauty therapists
Facials, skin, waxing, lashes, brows, nails and body treatments. From a home studio to a busy clinic.
Salon owners with a team
Hair, beauty or both under one roof, with staff wages and super to cover as well as your own pay.
Not for you if you're looking for a get-rich-quick plan. This is practical, numbers-based work.

I've undercharged too. That's why I wrote this.
I've owned and run salons for 25 years across hair and beauty, taught in the industry, and raised six children along the way.
I've undercharged, worried about price rises and learned the hard way. This is the pricing process I wish I'd had at the start.
Busy But Not Paid
The Salon Owner's Pricing Reset
- 32-page PDF e-book
- 7 steps, each with one action
- 6 fill-in worksheets and a 30-day plan
- Worked hair and beauty examples
- Price update messages and client scripts you can copy
Secure checkout. Card, Apple Pay or Google Pay.
7-day money-back. If it isn't what you expected, email us within 7 days and we'll refund your $19 in full. No forms, no questions.
Before you buy
How do I get the e-book?
Straight after you pay, you'll get a download link on screen and a copy by email. It's a PDF, so it opens on your phone, tablet or computer. The worksheets print well on A4.
I'm not a numbers person. Will I manage?
Yes. If you can use a calculator, you can do this. Every step is explained in plain language, and there are worked examples to follow from start to finish.
I'm a beauty therapist, not a hairdresser. Is this for me?
Yes, it's written for both. The worked examples price a half-head of foils and a facial side by side, and the method works for any service that takes time and uses product, from a colour or a cut to a wax, lash fill or set of nails.
Will this increase my income?
We can't promise any result, because every business is different. What the e-book does is show you exactly what your services cost and where the gaps are, so you can make your own decisions with real numbers. It's general information, not financial advice.
What if it's not for me?
Email hello@salonceocollective.com within 7 days of buying and we'll refund your $19 in full. This is on top of your rights under the Australian Consumer Law.
Price your work like it's worth something. Because it is.
Get the e-book - $19 →Instant download. 7-day money-back.